Brand & Communications
We believe sustainability strategy only creates value when it is understood, trusted, and acted upon.
We see brand and communications not as an add-on — but as a strategic lever. When regulation tightens, expectations rise, and scrutiny increases, how you communicate becomes as important as what you do.
At TCC, brand and communications sit at the intersection of strategy, credibility, and influence.
Why it matters?
The climate economy is reshaping markets, regulation, and expectations. Organisations that communicate with clarity, confidence, and integrity build trust. Those that don’t create risk. Brand and communications, when done well, strengthen licence to operate, attract talent, build investor confidence, and reinforce leadership positioning.
At TCC, we approach communications the same way we approach strategy: structured, evidence-based, and grounded in long-term impact.
Strategic Positioning
We help organisations define who they are in the climate economy — and why it matters.
Clarifying purpose and ambition
Aligning sustainability strategy with corporate narrative
Translating technical ESG work into executive-level messaging
Shaping positioning in response to regulatory and market shifts
Responsible Storytelling
In an era of greenwashing risk and stakeholder scrutiny, credibility is non-negotiable.
We support organisations to:
Communicate climate and ESG commitments with precision
Balance transparency with reputational risk management
Present progress honestly — including challenges and trade-offs
Build narratives grounded in data, reporting frameworks, and lived impact
We prioritise substance first. Story second.
Integrated Communications
Sustainability communications do not live in one department. They touch investor relations, procurement, HR, operations, and leadership.
We design communication approaches that integrate across:
ESG and sustainability reporting
Thought leadership and executive visibility
Internal engagement and culture alignment
Stakeholder and partner communications
Event presence and public platforms
The goal is alignment — so that what an organisation says externally reflects what it is building internally.
Stakeholder Engagement
Sustainability is relational. Trust is built through dialogue, not declarations.
We design structured engagement approaches that strengthen relationships with:
Investors and boards
Regulators and policymakers
Employees and supply chain partners
Communities and civil society
Industry alliances and multilateral initiatives
Our work may include stakeholder mapping, executive roundtables, advisory councils, community forums, and targeted engagement strategies. The objective is alignment; ensuring that stakeholder expectations inform strategy, and that strategy is communicated with clarity and confidence.
Thought Leadership
Leadership in the climate economy requires more than compliance. It requires perspective. We help organisations articulate informed, forward-looking positions on the issues shaping their sector.
This may include:
Executive positioning and speech development
Opinion pieces and insight reports
Event participation strategy and keynote preparation
Research-backed briefings on emerging risks and regulatory shifts
Narrative development around innovation, transition, and system change
Effective thought leadership is not commentary for its own sake. It is grounded in evidence, aligned with strategy, and designed to shape conversations; not simply join them.
Case Studies
Selected engagements demonstrating how our advisory work translates strategy into measurable outcomes.
Insights &
Thought Leadership
Research-led insight and commentary on the regulatory, market, and workforce shifts defining the transition.
